For teams starting or rebuilding

Analytics Foundation

A reliable measurement plan, event taxonomy and implementation review built around the decisions your product team actually makes.

Typical investmentFrom £2,400
Typical timeframe3–4 weeks
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What you receive

Built to leave your team clearer and more capable.

  • 01

    Measurement framework and KPI tree

    Delivered with working notes, clear definitions and a practical handover for your team.

  • 02

    Prioritised event and property specification

    Delivered with working notes, clear definitions and a practical handover for your team.

  • 03

    Implementation QA across iOS and Android

    Delivered with working notes, clear definitions and a practical handover for your team.

  • 04

    Clear ownership and governance guide

    Delivered with working notes, clear definitions and a practical handover for your team.

How it runs

Focused, collaborative and transparent.

We begin by agreeing the decisions this work must support. Access and tracking are reviewed early, so limitations are visible before analysis begins.

Weekly working sessions keep assumptions testable and let your team contribute product context. The final recommendations separate observed evidence, interpretation and next-step hypotheses.

Read our full approach